(Late) Debrief No. 264: Silly SZN: Gillette's new 'woke' ad campaign backfires big time — NYT: “Recess has tapped into CBD mania”.
Debrief No. 263: Bonafide Banger: Adweek drops a stellar report predicting the 5 DTC trends to watch — Slippers brand Mahabis bites the dust.
Debrief No. 262: Post-holidays recap: Coke invests $15M in Dirty Lemon (now ‘Iris Nova’) — The 'new luxury' whitepaper you probably missed.
Debrief No. 261: Furniture DNVBs: The gateway drug for your parents and grandparents — Rothy’s to hit $140M in revenues in 2018.
Debrief No. 260: Conflicting feels: Bevel sells to P&G for FAR less than we were expecting — Inside the Goop commerce engine.